Hi there,
I am happy to share some information with you, courtesy of Gil-ad Tadmit, about one of the most longstanding and popular exhibitions in Israel dedicated to interior design. Previously the exhibition was called "Rihutim" (i.e. furniture), but now, in its 41st year of existence, the exhibit has undergone restructuring and rebranding to its name "New Home" in an attempt to convey the change in perception of interior design in Israel.
The exhibition is FREE OF CHARGE and will take place between 24 Sep 2018 - 1 Oct 2018 (Chol HaMoed Sukkot) at the Tel-Aviv Fairgrounds.
From Left to Right: Baruch Naeh, Rebranding Designer, Yarden Talmi Elharrar, 'New Home' CEO, Gali Zander, Gil-ad Tadmit and Meir Bar-El, Chairman of TIM Exhibitions and Fairs Ltd.
About half a million homes in Israel design, build and renovate their homes each year leading to a turnaround of about tens of billions of shekels in the renovation and construction industry. The process, which is considered nerve-racking ,apparently pays off, because through it the renovators succeed in renewing and refreshing the appearance of their home and even increasing its value. Interior home design will be celebrated at the Tel-Aviv Fairgrounds during Sukkot for the 41st time this year under a new inviting brand name "Bait Hadash" / "New Home (previously "Rihutim" / "Furniture"). This year, special emphasis is being placed on Israeli design and on promising designers who will exhibit their capabilities and offer added value to those wishing to design their house without having to replace all the furniture in it. Visitors will be invited to view the current trends in home design, alongside various interactive activities for the whole family.
A special opportunity for visitors is being offered this year called "Speed-Design" (like speed-dating). Visitors will be able to make appointments in advance to meet one-on-one with interior designers and stylists during the exhibition in order to consult on their design challenges at home and obtain guidance on how to upgrade their home tastefully and within budget. This offering is a unique service that was created specifically for the "New Home" exhibition in collaboration with the Israeli Interior Designers Organization (IIDO). The meetings will be FREE OF CHARGE through advance registration on a "New Home" website, also available on mobile.
Top: Mika Alter, IIDO
Another new aspect in the "New Home" exhibition this year is the display of finishing materials such as plastering, types of painting effects for the interior and exterior of the house, giant tiles for pasting on top of existing tiles, metallic accessories and sanitary equipment for the quick and efficient renewal of the kitchen and bathrooms and even a final touch to decorate the walls of the house through artists' galleries that will offer works in different styles.
The largest furniture brand in Italy, Colombini, will participate for the first time in Israel and will be launched in the exhibition via a large model apartment display that will include a kitchen, living room, a bedroom, and a children's room. This will be a first time opportunity to view the prestigious brand. The Colombini collection is represented in Israel exclusively by the Israeli chain of Italian furniture "Ultima".
Upper right: Dudi Shimron, Ultima CEO
And of course, as usual, the design exhibition will serve as a cordial venue for a host of exhibitors who will display furniture, textile and lighting items by the leading brands in Israel and abroad. The audience, on the other hand, will be able to touch and feel the different furniture items that the exhibitors will offer and also enjoy the exclusive discounts that will be advertised for the event.
The exhibition is FREE OF CHARGE and will take place between 24 Sep 2018 - 1 Oct 2018 (Chol HaMoed Sukkot) at the Tel-Aviv Fairgrounds.
Additional information may be found on the "New Home" Hebrew website.
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