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Talma Gotteiner

Joya Cosmetics: The SILVER PRO Hair Products


Hi there,

I am happy to share with you some information about a new series of hair products made by the Israeli manufacturer Joya Cosmetics. The professional SILVER PRO series has a unique formula for treating and maintaining white, gray, bleached or blonde hair.

The new series is designed to remove unwanted yellow pigments in order to maintain the natural or desired shade while providing nourishment for healthy looking shiny hair.

Two basic products from the Silver Pro series include:

  • Silver Pro light color care shampoo

  • Silver Pro light color care treatment hair mask

Joya Cosmetics: The SILVER PRO Hair Products

The Silver Pro Shampoo is a professional treatment shampoo tailored specifically to white / gray hair and bleached blonde hair. The unique formula helps create a uniform, bright shade, thoroughly cleansed from any yellow staining pigments. It leaves the hair glossy, clean, exceptionally soft and uniform in tone. The formula is both SLS and paraben free.

The shampoo is complemented by the treatment hair mask. The professional and intensive nutritional mask coats the hair fiber from the root to the ends, protecting and strengthening it, treating dandruff and restoring split ends caused by chemical processes resulting in glossy hair, cleanly shaded with a healthy vital look. The mask formula is salt, paraben and SLS free.

Joya Cosmetics is a leading Israeli company in the field of cosmetics, body care, face and hair products. It manufactures it's products in compliance with GMP and ISO 22716. The products have not been tested on animals and are mostly vegan. Joya also manufactures private labels for selected companies such as Maroccan, Pure Magic, Jungle Fever, and more. Its high quality products are marketed in Israel, the EU, USA and Latin America markets.

The products can be purchased on the company's Hebrew Website.

Best, Talma

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